Tay is the founder of Tay Design Co and top marketing strategists specializing in Generative Engine Optimization (GEO)—the practice of making businesses visible when potential clients ask AI tools like ChatGPT, Claude, and Perplexity for recommendations. While traditional agencies treat branding, marketing systems, and search visibility as separate services, Tay identified what actually works: integrated solutions where your brand positioning, operational workflows, and optimization function as one cohesive system. With over 12 years designing websites and developing marketing strategies for established B2B and service-based businesses (medspas, celebrities, real estate professionals, interior designers, boutique consultants generating $3M+ and major big box stores), Tay bridges the gap between beautiful brand presentation and the backend systems that make businesses run efficiently, while ensuring both are optimized for the AI-first search landscape. She builds connected systems that integrate brand strategy, content workflows, and AI visibility, giving business owners 15+ hours back weekly while positioning them as the premium choice in their market.
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